Case Studies/Ali J Art and Illustration
Creative Commons gives me the added assurance that I will be credited for my images, and it allows them to be displayed and used instead of just sitting in a file. — Ali J
Overview
Ali J (aka Alicia Rosam) is an Australian artist and illustrator based Perth, Western Australia. Her stunning portraits of modern females are featured in public and private collections worldwide, and are increasingly included in prominent publications and exhibitions. Ali J frequently works with mixed media on canvas, incorporating patterned paper, pages of text and date stamps from vintage books, as well as items such as translucent buttons. She also creates Matryoshka dolls, designs earrings, sews brooches, makes magnets and selects stationery such as greeting cards to feature her designs. Celebrities, fashion and shopping often inspire her work.
Ali J graduated from college in 2002 with a Diploma of Fine Art and a Certificate in Interior Decoration where she specialised in realistic charcoal drawings with a strong conceptual outlook. She works in a space surrounded by the artworks of Catherine Campbell, LaMaga, Erin Paisley Stueber, Bec Winnel, and Alexandra Lening amongst others, also taking inspiration from images from The Black Apple and postcards from Frankie magazine.
- ‘I like to surround myself with characters and creatures that continually open up more paths to [my imagination].’ (http://aussiepatches.typepad.com/aussiepatches/2008/03/inspirations-ev.html)
Rather creatively, she believes that her Matryoshka dolls share stories with each other as they come to life at the end of her brush.
Her works are sold in the Etsy online store, where they have been recognised as ‘A Thing of Beauty’, being voted in the top 100 artists on the site. Ali J’s earrings have also been listed with Leeloo at the Shop Til You Drop E-boutique.
Ali J’s exhibition schedule is now tightly packed, with the most recent event being the Perth College Art Exhibition on 4th – 6th April 2008 where she has explored a maritime theme. Her exhibitions in the last two years show the continued success of her work:
2007
- August, Etsy Labs Wall, Brooklyn, New York
- September - October, Artopia - Festival of WA Artists, Perth, Australia
- November, Wayside, Wayside Chapel, Sydney, Australia
- November, Dreams and Storytales, Solo Exhibition, Behind The Monkey, Perth, Australia
- November, V-Raw, China Heights Gallery, Sydney, Australia
- December, Clothespeg Exhibition, Behind The Monkey, Perth, Australia
2008
- March, All Girls Exhibition, Gallery 696, Melbourne
- April, Perth College Art Exhibition, Perth, Australia
- April, 696 1st Birthday, Gallery 696, Melbourne
Ali J’s artwork and illustrations reside in private collections spanning 23 countries including Ireland, Italy, Poland, Portugal, Mexico, Spain, Brazil and Wales, as well as the United Kingdom and the United States. The public collections housing Ali J’s work are the City of Joondalup Art Collection, and the Town of Vincent Library.
Her image Babydoll Letters was featured in the April 2008 Australian edition of Marie Claire magazine. In the same month, her work was featured in Xpress Magazine in Perth.
Ali provides advice on the marketing of products, noting that anyone can sell a product; however, generating a repeat sale takes nous, emphasising that it is best to under promise and over deliver.
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