Difference between revisions of "Case Studies/Brothers Whim"
(→License Usage) |
|||
| Line 33: | Line 33: | ||
All Brothers Whim works are licensed as Attribution-ShareAlike. | All Brothers Whim works are licensed as Attribution-ShareAlike. | ||
| − | Free access to stories leverages word-of-mouth advertising. Many people still prefer print over digital viewing, especially for children's books. Brothers Whim intends to reach the widest audience possible by encouraging sharing and word-of-mouth advertising. | + | Free access to stories leverages word-of-mouth advertising. Many people still prefer print over digital viewing, especially for children's books. Brothers Whim intends to reach the widest audience possible by encouraging sharing and word-of-mouth advertising. A wider audience means more physical book sales and merchandising opportunities. |
More experiences, benefits, and lessons learned coming soon. | More experiences, benefits, and lessons learned coming soon. | ||
Revision as of 19:38, 15 July 2013
Inside a story is an idea, and inside an idea is the power to change the world. — Probably Somebody, Somewhere
Overview
At Brothers Whim Storybook Workshop, we are fully committed to harnessing the awesome power of the internet to freely share beautiful and inspiring stories around the world for everyone to enjoy.
We believe in stories. Besides being fun, stories have the power to change things in serious ways. A good story draws you in, and for a moment, you become somebody else. If you let it, a story can change the way you think, and therefore the way you go. It is our hope to add perhaps a bit more wisdom, friendship, beauty, compassion, and courage to this world through the wonderful art of storytelling.
We believe in the internet. Like magic, it can replicate and instantaneously deliver anywhere in the world for free. That blows our minds, and we are determined to write this magical copying power into the pages of our own life story.
All our stories are licensed under a Creative Commons Attribution-ShareAlike License, meaning anybody is free to reuse, revise, remix, and redistribute as they please. We only ask that you please give us credit where credit is due, and that you make your derivative works similarly available to others.
Life is better when ideas are shared.
License Usage
All Brothers Whim works are licensed as Attribution-ShareAlike.
Free access to stories leverages word-of-mouth advertising. Many people still prefer print over digital viewing, especially for children's books. Brothers Whim intends to reach the widest audience possible by encouraging sharing and word-of-mouth advertising. A wider audience means more physical book sales and merchandising opportunities.
More experiences, benefits, and lessons learned coming soon.
Motivations
We believe ideas were meant to be freely shared, not rationed and controlled.
For centuries people have struggled to define the right balance for how property rights should be applied to ideas, wondering how to control ownership of an idea as they would ownership of a pencil or a chicken. We believe the reason this struggle continues is because the question, "how should property rights be applied to ideas," is fundamentally flawed.
Ideas, unlike physical property, are not scarce. When a friend uses your pencil, you cannot use it at the same time. When a friend uses "your" idea, you can use it just the same. In a world where pencils and chickens can be replicated with a wave and a snap, the concept of property rights would be meaningless. It is scarcity that gives meaning and utility to the idea of property rights. People continue to struggle to define how property rights should apply to ideas because they are trying to impose rules of scarcity on non-scarce goods. Treating ideas as scarce is meaningless. The rules aren't going to fit.
Our motivation behind adopting Creative Commons is to make the world a better place by sharing ideas as they were meant to be shared. We hope to prove a Creative Commons business model works, and to inspire others to share as well.
Impact
Data coming soon.
Technical Details
Technical details coming soon.
Media
Stick's Masterpiece - Book 1 Media Resources
