Difference between revisions of "Case Studies/Dan Gillmor"
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== Impact == | == Impact == | ||
| − | From | + | From http://mediactive.com/2010/12/16/data-point-lots-of-book-downloads/ and http://mediactive.com/epilogue-and-thanks/: |
| − | <blockquote>" | + | <blockquote>"In the three days since Mediactive was published here in PDF format, about 1,500 visitors here have downloaded the book, and many more have visited the Table of Contents, which connects to the HTML version. Far few have purchased the book, of course, but it’s selling — and I’ve barely begun the real marketing process, which will take place in the new year."</blockquote> |
<blockquote>"Incidentally, had I signed with a traditional publisher, the book would not have reached the marketplace for a year or more from the date when I signed. With a company like Lulu, you wrap up the project and you’re off to the races. In a fast-moving area like media, that’s a huge benefit to foregoing the standard route."</blockquote> | <blockquote>"Incidentally, had I signed with a traditional publisher, the book would not have reached the marketplace for a year or more from the date when I signed. With a company like Lulu, you wrap up the project and you’re off to the races. In a fast-moving area like media, that’s a huge benefit to foregoing the standard route."</blockquote> | ||
Revision as of 17:56, 16 December 2010
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Overview
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License Usage
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Motivations
Impact
From http://mediactive.com/2010/12/16/data-point-lots-of-book-downloads/ and http://mediactive.com/epilogue-and-thanks/:
"In the three days since Mediactive was published here in PDF format, about 1,500 visitors here have downloaded the book, and many more have visited the Table of Contents, which connects to the HTML version. Far few have purchased the book, of course, but it’s selling — and I’ve barely begun the real marketing process, which will take place in the new year."
"Incidentally, had I signed with a traditional publisher, the book would not have reached the marketplace for a year or more from the date when I signed. With a company like Lulu, you wrap up the project and you’re off to the races. In a fast-moving area like media, that’s a huge benefit to foregoing the standard route."
Technical Details
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Media
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