Difference between revisions of "Business"

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[[Category:Business]]
 
[[Category:Best Case]]
 
[[Category:Wishlist]]
 
[[Category:Role]]
 
[[Category:Guide]]
 
[[Category:Portal]]
 
 
 
This is where various business approaches in and around Creative Commons' activities are discussed. Please help by adding to this page.  
 
This is where various business approaches in and around Creative Commons' activities are discussed. Please help by adding to this page.  
  
 
== Approaches ==
 
== Approaches ==
  
 
=== License Content ===
 
 
Right now you can [http://creativecommons.org/license/ license] content on your project. Sharing immediately benefits a business by spreading content and the CC license you select empowers users to do what you allow with it.
 
  
 
=== Rights Brokering ===
 
=== Rights Brokering ===
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Since Creative Commons licenses are non-exclusive, companies can act as rights brokers to make other commercial agreements with copyright holders.
 
Since Creative Commons licenses are non-exclusive, companies can act as rights brokers to make other commercial agreements with copyright holders.
  
There is a more technical example of this on [http://labs.creativecommons.org/ CC Labs].
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==== Examples ====
 
 
===== Examples =====
 
  
 
* [http://magnatune.com/ Magnatune]
 
* [http://magnatune.com/ Magnatune]
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* http://pumpaudio.com
 
* http://pumpaudio.com
  
=== Media Hosting Site ===
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=== Revenue Sharing ===
  
So, you are hosting media, possibly user-generated-content, or just standard media on a site. [[Media_Hosting_Wishlist|Here are some standard best use case items for how to build Creative Commons licensing and standards into your site]] for sharing, business and Search Engine Optimization (SEO).
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==== Examples ====
  
=== Advertising ===
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''These pages below link to the associated pages which point out the types of agreements arranged.''
  
There are several approaches to effectively using advertising around or in CC licensed media.
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* [http://blip.tv/about/ Blip.tv]
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* [http://magnatune.com/info/licensing Magnatune]
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* [http://heronacademy.com/wiki/Internet_Marketing Internet Marketing Wiki]
  
==== Social Media Advertising ====
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=== Media Hosting Site ===
  
Share profits from adverstising with [[Social Media Advertising]].
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So, you are hosting media, possibly user-generated-content, or just standard media on a site. [[Media_Hosting_Wishlist|Here are some standard best use case items for how to build Creative Commons licensing and standards into your site]] for sharing, business and Search Engine Optimization (SEO).
  
 
== See Also ==
 
== See Also ==
  
 
* [[Media Hosting Wishlist]]
 
* [[Media Hosting Wishlist]]
* [http://openbusiness.cc/category/models OpenBusiness.cc's business model catalog]
 

Latest revision as of 23:33, 8 August 2012

This is where various business approaches in and around Creative Commons' activities are discussed. Please help by adding to this page.

Approaches

Rights Brokering

Since Creative Commons licenses are non-exclusive, companies can act as rights brokers to make other commercial agreements with copyright holders.

Examples

  • Magnatune
    • All content is licensed restrictively with a Creative Commons license, but commercial rights are brokered for standard set fees for various uses/distribution options (film, radio, youtube, etc).
  • http://pumpaudio.com

Revenue Sharing

Examples

These pages below link to the associated pages which point out the types of agreements arranged.

Media Hosting Site

So, you are hosting media, possibly user-generated-content, or just standard media on a site. Here are some standard best use case items for how to build Creative Commons licensing and standards into your site for sharing, business and Search Engine Optimization (SEO).

See Also