Difference between revisions of "Business"

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[[Category:Business]]
 
[[Category:BestCase]]
 
[[Category:Wishlist]]
 
[[Category:Role]]
 
[[Category:Guide]]
 
[[Category:Portal]]
 
 
 
This is where various business approaches in and around Creative Commons' activities are discussed. Please help by adding to this page.  
 
This is where various business approaches in and around Creative Commons' activities are discussed. Please help by adding to this page.  
  
 
== Approaches ==
 
== Approaches ==
 +
  
 
=== Rights Brokering ===
 
=== Rights Brokering ===
  
 
Since Creative Commons licenses are non-exclusive, companies can act as rights brokers to make other commercial agreements with copyright holders.
 
Since Creative Commons licenses are non-exclusive, companies can act as rights brokers to make other commercial agreements with copyright holders.
 
There is a more technical example of this on [http://labs.creativecommons.org/ CC Labs].
 
  
 
==== Examples ====
 
==== Examples ====
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** All content is licensed restrictively with a Creative Commons license, but commercial rights are brokered for standard set fees for various uses/distribution options (film, radio, youtube, etc).
 
** All content is licensed restrictively with a Creative Commons license, but commercial rights are brokered for standard set fees for various uses/distribution options (film, radio, youtube, etc).
 
* http://pumpaudio.com
 
* http://pumpaudio.com
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=== Revenue Sharing ===
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==== Examples ====
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''These pages below link to the associated pages which point out the types of agreements arranged.''
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* [http://blip.tv/about/ Blip.tv]
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* [http://magnatune.com/info/licensing Magnatune]
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* [http://heronacademy.com/wiki/Internet_Marketing Internet Marketing Wiki]
  
 
=== Media Hosting Site ===
 
=== Media Hosting Site ===
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So, you are hosting media, possibly user-generated-content, or just standard media on a site. [[Media_Hosting_Wishlist|Here are some standard best use case items for how to build Creative Commons licensing and standards into your site]] for sharing, business and Search Engine Optimization (SEO).
 
So, you are hosting media, possibly user-generated-content, or just standard media on a site. [[Media_Hosting_Wishlist|Here are some standard best use case items for how to build Creative Commons licensing and standards into your site]] for sharing, business and Search Engine Optimization (SEO).
  
=== Advertising ===
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== See Also ==
 
 
There are several approaches to effectively using advertising around or in CC licensed media.
 
  
{{incomplete}}
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* [[Media Hosting Wishlist]]

Latest revision as of 23:33, 8 August 2012

This is where various business approaches in and around Creative Commons' activities are discussed. Please help by adding to this page.

Approaches

Rights Brokering

Since Creative Commons licenses are non-exclusive, companies can act as rights brokers to make other commercial agreements with copyright holders.

Examples

  • Magnatune
    • All content is licensed restrictively with a Creative Commons license, but commercial rights are brokered for standard set fees for various uses/distribution options (film, radio, youtube, etc).
  • http://pumpaudio.com

Revenue Sharing

Examples

These pages below link to the associated pages which point out the types of agreements arranged.

Media Hosting Site

So, you are hosting media, possibly user-generated-content, or just standard media on a site. Here are some standard best use case items for how to build Creative Commons licensing and standards into your site for sharing, business and Search Engine Optimization (SEO).

See Also