https://wiki.creativecommons.org/index.php?action=history&feed=atom&title=Global_Melt%2FCommunication_Outreach 2026-05-13T12:28:49Z Revision history for this page on the wiki MediaWiki 1.30.0 https://wiki.creativecommons.org/index.php?title=Global_Melt/Communication_Outreach&diff=48114&oldid=prev 2011-03-28T15:19:46Z

<p>notes</p> <p><b>New page</b></p><div>Create LinkedIn group<br /> ----<br /> Scopes:<br /> * global<br /> * community<br /> * individual<br /> <br /> What's in it for the different scopes?<br /> <br /> At different events I noticed seeing the same people, and it was hard to pull new people in. Decided to go further, experimenting with unusual names for events.<br /> Not using organisation names. Let's come and talk about HTML 5. Related to the mission, but not necessarily connected to the company. People were interested,<br /> and new faces showed up. This event has one of the best attendences of events organised in Barcelona.<br /> <br /> Motivator for non-community members: learn about something new.<br /> <br /> Drumbeat is a Mozilla initiative, movement. Connect people with idaes and creating open tools and improve participation and make the web better.<br /> <br /> How do you decide what is interesting and relevant to your mission? How to select the crowd you want to attract and then attract them?<br /> <br /> KDE: has big forum website. Many users and discussions between users. Challenge: involve more users, or get more contributors or promotors? <br /> <br /> Goal: attract new users.<br /> <br /> Goal: attract new developers.<br /> <br /> Goal: involve existing users.<br /> Same event as below.<br /> <br /> Goal: attract new contributors.<br /> Combine mini-exhibition with existing contributors. Attracted new contributors through non-technical communities. Promotion: flyers distributed by volunteers in public place.<br /> Media attention generated through networks of exiting volunteers.<br /> <br /> Prototyping. Used wp10 as an opportunity for outreach.<br /> <br /> Building your partners: Identified possible needs -&gt; available strategies -&gt; available networks -&gt; potential partners<br /> <br /> What's in it for me? -&gt; stories. Identify people in your organisation that have the skills to tell/find stories, and use them setting up and framing your events.<br /> How do you maintain relationships if your travelling circus goes to another town next year?<br /> Follow-up, follow through, <br /> Contacts with sponsors<br /> Doing a few things really well is better than doing a lot of things half.<br /> Think about derivative works.<br /> Which people need to be talking to each other before the event in order to make it (more) succesful<br /> Evaluate after event, document the results/stories, update your best practices<br /> Agile conference planning<br /> <br /> How do you keep track of how far it spread and how to identify blind spots? By analysing feedback forms and updating best practices and checklists.<br /> How do you increase the percentage of attendees that provide feedback? Not discussed.<br /> Takeaways. How do they contribute to outreach after the event? Have you thought about what you want to achieve with swag? Consider how it could provoke action!<br /> Think about who you are going to create the swag for. Examples: Google handing out Android phone. Not being done in cheap swag as far as we know!!!<br /> <br /> == Summary ==<br /> * global, community, individual<br /> * Travelling circus vs garden growing<br /> * Building your partners: Identified possible needs -&gt; available strategies -&gt; available networks -&gt; potential partners. Travelling circus vs. growing garden.<br /> * Get story tellers in contact with your event planners. This will create more attractive events.<br /> * Let documentation not be an afterthought. Create it and update it!<br /> * Takeaways: purpose an audience<br /> * Collect feedback in every stage and act on it.<br /> * Swag should provoke action!</div>

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