Case Studies/Bottom of the Pyramid Case
Author Fridz Felisco +
Case study title Bottom of the Pyramid Case  +
Country Philippines  +
Description Serving the Bottom of the Pyramid (BOP) markets.  +
Format Text +
Image Header http://farm4.static.flickr.com/3651/3355995515_b07653acf7.jpg?v=0  +
Image attribution Attribution-NonCommercial-NoDerivs Creative Commons  +
Image license http://creativecommons.org/licenses/by-nc-nd/3.0/  +
License http://creativecommons.org/licenses/by/3.0/ph/  +
License short name CC BY-NC-SA  +
Mainurl http://toootz.wordpress.com/category/bottom-of-the-pyramid/page/2/  +
Modification dateThis property is a special property in this wiki. 18 September 2009 18:55:16  +
Quote "Innovation in BOP markets can reverse the flow of concepts, ideas, and methods."
Quote Attribution C. K. Prahalad  +
Tag BOP  +, Bottom of the Pyramid  +, itethics  +, fridz felisco  +, fridzfelisco  +
User Status Content Creator +
Categories Casestudy
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